Cruz Roja Mexicana

UL’s partnership with Cruz Roja Mexicana (“The Mexican Red Cross”) started in February 2012. UL and Cruz Roja’s National Youth Program team began an initiative to promote healthy, safe and sustainable lifestyle for Mexico´s more than 31 million children. UL and Cruz Roja signed a Memorandum of Understanding agreeing to bring Safety Smart messages to all of Mexico’s children via one-on-one Safety Smart Ambassador training through Cruz Roja’s Youth Group Leaders. The collaboration between UL and Cruz Roja Mexicana has yielded amazing and encouraging results with around 1,200 youths trained as Ambassadors, more than 80,000 children reached with Safety Smart messages in all 52 states, from all socio-economic backgrounds.

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